Monday, April 18, 2011

Local Search Marketing

I'm currently writing a business plan to focus on Local Search. Below are statistics on the importance of Local Search Engine Visibility.

  1. 73% of all online activity is related to local content (Google)
  2. 82% of local searchers follow up with a phone call or show up on your doorstep (TMP/Comscore)
  3. 66% of Americans use local search to find local businesses (Comscore)
  4. 54% of Americans have replaced phone books with internet and local search (Comscore)
  5. 43% of search engine users are seeking a local merchant with the intent of buying offline
  6. 41% of consumers say they use a location in their search – “auto repair in Las Vegas”
Thank You for reading and be sure to visit www.LorenzoCreazzo.com