Search engine giant Google owns 98.29 per cent of the global mobile search market, according to new research. The statistics, collected by market research firm StatCounter, found that in July, Google had almost complete ownership of the mobile search engine industry. In contrast, Yahoo claimed 0.81 per cent of mobile queries, while Bing notched up 0.46 per cent of searches.
"Google's position looks pretty strong as well. Its own Android platform is gobbling up market share at the moment and it already has a foothold in other strong mobile platforms like Apple's iOS," wrote Seth Weintraub on CNNMoney.com.
The news of Google's Mobile Dominance comes after the firm's CEO Eric Schmidt revealed that the company were concentrating on the mobile search market.
Speaking in April, Schmidt said:
"One of the thing I’m most proud of in the next few years, more than a billion people will get mobile phones who have never had a mechanism of communication outside of their village. Outside of the US we’ve worked hard on SMS search. Also [we] have a feature phone focus around these browsers. Most people in the future will access internet mostly from mobile device.
"We operate with the assumption people will carry with them a mobile device at all times, and that there are applications we can build/people will build on our platform that will allow people to be more productive, more fun."
The news of the market share comes a week after Google revealed it would be discontinuing production of its Nexus One mobile handset.